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Take their word for it....JoAnna Brandi is an energetic, enthusiastic and downright inspiring speaker Raiford stepped in with a customized approach where others had recommended packaged training programs. We had an existing sales training program that was working well. We needed assistance in filling some gaps. Raiford analyzed what we already had by observing classes, interviewing salespeople, reviewing our courses and talking with instructors. They recommended using an assessment tool and giving feedback to sales people to allow them to tailor their development. After trialing the process on one of our salespeople, the Raiford consultant tailored it even more and presented it in our class. The result was a very customized solution that not only met the need, but fit into our existing program very well. What set the Raiford approach apart from the competition was the personalized attention, the lack of a "canned" product to sell, the time spent on analysis of our situation, and the customized solution. Their expertise in high-tech sales helped them get to the heart of our issue quickly. Their approach of profiling, assessing and developing sales talent made it efficient for us to modify our existing program to make it more effective. And the feedback the consultant gave the participants was well-received since the consultant was an experienced, successful salesperson. In addition to providing a classroom solution for us, Raiford researched other sales training solutions for us. They spent time analyzing what we needed, then recommended solutions. We appreciated their unbiased review of some programs we had already considered. We sought them out for this review because of their experience and expertise with many sales training programs. Because they don't have just one thing to sell, they can be objective in helping us find just the right approach. I call upon the consultants at Raiford for many different things, from a quick answer to what's the right assessment tool, to an in-depth discussion of what the current issues and findings are in high-tech sales, to what's new in sales and customer service training. They are knowledgeable, accessible, and therefore a great resource. ~ Avaya, Inc. "A high energy, convincing presentation." ~ David Crowell, EG&G, Inc. 
"JoAnna was an excellent speaker with great enthusiasm, humor and vital experience that hit home with reality"~ Dean T. McCarney, RMH Telemarketing
"Inspiring, informative, and downright fun." ~ Dena Stephenson, Calhoun Community College Our agenda is Raiford's agenda. They are proactive about our needs; honestly exploring how their products and service are right solutions for us. I have never felt "sold to". They look out for our interests, even alerting us to a price increase in advance so we can take advantage of making a good purchase. It's also easy to do business with such intelligent, caring people. They are our friends! Director, Human Resources DHL Worldwide Express~ DHL "She keeps you on the edge of your seats she pumps you up, hits problems on the head. If you go away without ideas for your company, you should not be in business." ~ Don Cook, Yankee Equipment 
"You were the star of the show! Over 1,000 customer service professionals rated you the #1 speaker, congratulations! The conference was a wonderful success and a lot of the credit goes to you!" ~ Kevin Gilligan, Inc. Magazine, Business Resources Conference Producer
"Wonderful! Every company- every manager - needs this course. JoAnna is superb!"~ Lucy Taylor Exide Electronics 
"Best full day seminar I ever attended"~ Marti Greenberg, Quick International Courier
A. J. possesses a rare combination of experience and skills to support his targeted clients' goals. His collaborative approach masters that fine line of balance of professionalism and good humor. It is a pleasure to work with him as professional colleagues. President & Chief Operating Officer MMHA The Managers' Mentors, Inc.~ MMHA the Managers' Mentors, Inc. Like most global companies, APL has faced many difficult challenges over the last few years. Our sales and customer service organizations, in particular, have confronted deregulation, consolidations, restructuring, market segmentation, globalization, implementation of new systems, and many other issues. The Raiford Company listened closely to our business objectives and helped us to build and implement very effective customized sales, service and management solutions for the issues we've faced. They traveled the world with us, identifying our needs, training our people, and taking on our challenges as their own. With their help we have succeeded in building world-class sales, service and management teams that now provide us with a competitive advantage in our industry. We look forward to working closely with The Raiford Company for years to come. Corporate Dean, NOL Global Campus A division of APL, LTD.~ NOL Global Campus, a division of APL The Raiford company is a rare and unique sales consulting company, focused on realizing results, well beyond traditional sales development practices. I found their wealth of experience, methodical process and creative problem solving techniques of significant value in executing a number of sales support initiatives. Specifically, Raiford helped in attaining sales feedback and analysis - critical in shaping our design process for the evolution of a global customer information management system. Subsequently, Raiford's performance evaluation of our application helped secure continued executive sponsorship and all important budget. The net result of the complete initiative was $56m annually to the bottom line, through improved sales productivity, reduced sales support and increased business. If you feel your sales efforts are sub-optimum, I would have no hesitation in recommending The Raiford Company. You will find their appoach "all inquiring," identifying key opportunities of improvement, and recommending relevant tools, with a structured action plan - which at the end of the day creates results, or they won't leave untill it does! VP IT, Customer Information Mangement NORTEL ~ Nortel Networks "You were wonderful! Thanks so much for the inspiration! It was exactly what I needed to add challenge and excitement back to my business. One of the top presentations I've ever seen!"~ Sam Cutting IV, Dakin Farm "Great presenter - her energy is better than a second cup of coffee!"~ Susan Warm, MC Cash Fitness "Thank you for your superb performance at the World Conference on Customer Service Management. The evaluation forms backed up what we already knew - your lively, energised, practical style is a sure fire winner with the audience. Your ratings put you in the top 10% of speakers, which though excellent at any time, is especially pleasing when you consider you were up against the likes of Tom Peters, Stephen Covey etc. Well done!"~ Ian Parsons, President, CSM, Inc. "Excellent presentation. Well organized. Have her again!" ~ Janet Manganello, Windmill International "Our Customer Consciousness has been raised! Thank you for a positive, upbeat seminar!" ~ Jeff Sieloff, Codex ExpressIMotorola "It recharged my core beliefs, I needed a jolt of caring. Thank you! I enjoyed your energy"~ Jim Keding "Outstanding." ~ John Fedash, Level One Technologies "The knowledge shared with us is worth gold!" ~ Karen Morrison, American Student Travel The Outsource Group (TOG) discovered itself at a crossroad, after having experienced rapid growth in both employee headcount and workload. We were no longer a small company, where our management was fully operational at all levels, where employees were hired by consensus, and where specific job titles were a foreign concept. We needed help and a plan. The Raiford Company was hired to transition the thinking of the individual parts of our organization into a cohesive, well-understood and equally passionate practical application of our corporate vision. Raiford segmented their engagement into various parts, each with a series of deliverables, as follows: (a) Written communication of Raiford's purpose and mandate to each Manager. (b) Management interviewing and profiling. (c) Employee surveying (via e-mail). (d) Written summary (and subsequent in-depth discussions) of Raiford's findings to executive management. (e) Formulation and determination of company's mission and vision statements. (e) Written communication of Raiford's purpose and mandate to the remaining company staff. (f) Formal training - 12-person groups (randomly selected); very interactive sessions for 3 full days. (g) Written summary (and subsequent in-depth discussions) of Raiford's findings to executive management. (h) Documentation of training protocols to augment future new employee hiring and ongoing training. Initial involvement by staff was very spirited, heartily embraced, with much honest feedback. Seen by all to bring everyone closer to "the middle" and to communicate and energize efforts towards the company's common goals. A resounding success! Raiford's program was very well designed, and addressed our "issues" head-on. We were also intimately involved with them throughout the process. We now have a very solid starting point from which to move confidently forward. We are encouraged that much of what we were already doing intuitively was positively validated - but, we now understand both the "what" and the "how", not just the "whether".~ The Outsource Group "Hats off to you lady! You were a smashing success! I have heard so many positive comments about your seminar, our volunteers and staff are more energized to return to their work of service as a result of this conference."~ Theresa Weber, Director of Training Programs, Make-A-Wish Foundation Working for a Credit Union that has been named by San Jose Magazine as one of the "Top 50 Places to Work in the Valley" for two straight years (2000 and 2001) is wonderful. The challenge, however, is to maintain that status. I believe the wide array of benefits we make available to employees, and the extensive training programs, including those from The Raiford Company, have a big impact on keeping our employees happy. As a result of these and numerous other factors, our turnover rate has decreased by nearly 10% over the past two years. Whether I need to purchase on-going materials, negotiate for a new program, or simply be seeking advice, The Raiford Company, A.J. Fraties in particular, is always there. He has worked with us on DiSC, Time Mastery, Diversity, Service and Sales. Unlike other vendors I work with, A.J. seems more a friend than a vendor. He listens to our needs and is always able to come up with suggestions, even if the suggestion means referring me to someone else who is better equipped to help us. I always feel that our success in an endeavor is just as important to A.J. as it is to us. The most recent example of this is our rollout of Diversity training. He worked with me all the way, from inception to rollout, and was just as excited about our success as we were. With this kind of support, I am confident our relationship with The Raiford Company will continue to grow. Training Manager Valley Credit Union ~ Valley Credit Union Most sales profiling systems give you a snapshot of a personality type and "YES/NO" - frequently "Maybe" - indicator of a person's aptitude for sales in general. Using tools from The Raiford Company helps me to consistently identify not only a strong inclination to sell, but also individual selling styles, strengths and weaknesses, strategic selling skills and motivational coaching tactics that should match a success profile for selling MY product into MY market. Even more importantly, the systems specifically identify and remind me of where I need to spend my time in day-to-day management of each individual to maximize their (and my) potential sales while they're in the organization. The Raiford Company has helped me improve my success in recruiting, training and motivating people to perform far above what's considered the norm in sales. I've sent more than 90% of my sales people to the annual corporate sales club trips since I've been using their systems. Regional Sales Manager WilTel Communications~ WilTel Communications sadfasdfsdf~ Howard Hello! I'm George Foreman and I'm here to tell you about this fantastic new gri....uh...woops, wrong testimonial! Sorry! ~ George ForemanTo say "You rocked!" would only skim the surface! Your presentation was outstanding. Thank you so much. I have received nothing but positive accolades. I'll be sure to pass along your name to other associations in the industry, Keep your positive spirit and I know you'll always be the success you are today.~ Suzanne Stansbury, Media Solutions "Great ideas that I can implement my first day back to the office."~ Bonnie Tellone, Bartizan Group "I've attended many seminars and workshops lately on a variety of topics. This was by far the most innovative, useful, and beneficial. Thanks!"~ Cerise Seay, Hancock Information Group "Packed with information we can really use." ~ Curt Vogel, Towne Air Freight "Your energy, enthusiasm and commitment will long be remembered. Thanks for an unforgettable two days and for making such a positive and meaningful difference in our organization." ~ David Blumenthal, Flash Creative Management "WOW!! Awesome"~ Aaron Vang, Benchmark Computer Learning ~ Kathy Hunt, Owner, Thomas W. Hunt |
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